Clifford Borg

What does music mean to you personally?

Music is a form of self expression and self healing. During the pandemic, we must all agree how much music is important in our lives because it can be a form of escapism from reality.

Do you agree that music is all about fantasy?

Music can evoke many feelings and one of them is fantasy. However, the most important aspect about music is that it can help us improve our well being and our spirituality.

If you were not a professional musician, what would you have been?

I have a fulltime job working on the environment. My background is in sciences because I have carried out my degree in Biology and Chemistry. I love nature and I love my job because I have a mission and a vision to make the world a better place.

The classical music audience is getting old, are you worried about the future?

Unfortunately not many people from the young generation go to classical concerts and more education needs to be carried out at school so children will grow appreciating classical music.

What do you envision the role of music to be in the 21st century? Do you see that there is a transformation of this role?

Due to the pandemic, music has become a means of comfort. Music is in transformation all the time. It’s the means of how the music is delivered to the public which is in constant change such as digital music and streaming.

Do you think that the musician today needs to be more creative? What is the role of creativity in the musical process for you?

I think that musicians need to be more creative in promoting themselves through social media. Its better to be more authentic than being more creative.

Do you think we as musicians can do something to attract the younger generation to music concerts? How would you do this?

Yes we can involve the younger generation through social media and also through educational programmes. Social media is playing a key role in music and marketing strategies need to target also the younger generation.

Tell us about your creative process. What is your favorite piece (written by you) and how did you start working on it?

I think one of my recent compositions is dedicated to my nephew and it all happened at the blink of an eye. The composition was composed at the beginning of the pandemic and funnily enough it is a happy tune.

Can you give some advice for young people who want to discover classical music for themselves?

To be more open about music and that apart from pop there is another world of music to be discovered.

Do you think about the audience when composing?

No not really. I let feelings and inspirations guide me, however, I always try to invoke those feelings while playing life for the audience.

What projects are coming up? Do you experiment in your projects?

Yes, I will be recording new material to be released on major platforms. I always try to be innovative. My latest two albums “Cross Origin” and “Eco Harmony” were cross over albums with beats, electronica, piano and vocals. For the upcoming albums, I will be recording new material and also will be thinking of recording some tracks on “felt” piano. It will be a new experience.

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www.cliffordborg.com